Company News, New Products

Beyonce Adds Fragrance to Collection

Heat Wild Orchid is new for Spring 2015.

After the worldwide success of her best-selling fragrance Heat, which debuted in 2010, Beyoncé introduces her newest fragrance: Heat Wild Orchid with Coty. It is the fifth scent in the portfolio. Created in collaboration with Firmenich Perfumer Honorine Blanc, at the heart is the Butterfly Orchid, believed to have magical aphrodisiac qualities, which gives the scent its exotic signature. It is enveloped by an addictive mélange of fruits, florals and woods to create a captivating and memorable s...

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